OurHistory

Black and white photo of 5 cars with advertising Cioccolato Perugina
Baci® Perugina®: our story since 1922

Baci® Perugina®'s history is long and full of curious and fascinating anecdotes. Discover all about the origin of Baci® Perugina®, the evolution of the love note and advertising communication that has allowed Baci® to become a true icon.